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Market Analysis 23.09.2026

Bajaj Finance Share Surge: UBS Upgrade & Jefferies Buy Call Drive Momentum

Bajaj Finance shares jumped 3% following an upgrade by UBS to Neutral and Jefferies reiterating a Buy call with a target of ₹1,280. Read the complete analysis.

MUMBAI / NEW DELHI, SEPTEMBER 23, 2026 — During trading on Wednesday, September 23, 2026, shares of Bajaj Finance surged 3% following strong bullish commentary and target price hikes from prominent global brokerages, reinforcing sentiment across the non-banking financial company (NBFC) sector.

Editorial Integrity & Fact-Verification: Cross-verified against primary regulatory filings (BSE, NSE, SEBI), statutory offer documents (RHP/DRHP), and market tracking platforms (Chittorgarh, IPOWatch, Screener). Reviewed by Raj Verma, IPO Bulletin Editorial Desk.

Bajaj Finance Share Surge
NSE: BAJFINANCE
₹1,037.00

▲ +₹28.20 (+2.80%)
Prev Close: ₹1,008.80
Day Range: ₹1,022.00 – ₹1,041.00
52W Range: ₹787.90 – ₹1,176.40
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Key Financial Metrics & Brokerage Targets

According to research reports released on September 23, 2026, global investment banking firm Jefferies maintained its aggressive ‘Buy’ rating on Bajaj Finance with a target price of ₹1,280. Concurrently, UBS revised its rating upward from ‘Sell’ or underweight levels to ‘Neutral’, establishing a fresh target price of ₹1,100 per share. Market participants responded swiftly to the upbeat institutional outlook, driving buying volumes across BSE and NSE.

Event / Catalyst Milestone Exact Calendar Date
UBS Rating Upgrade & Target Revision September 23, 2026
Jefferies Buy Call & Target Print September 23, 2026
Q1 Financial Results & Profit Beat July 31, 2026

Brokerage Rationale: Why NBFCs Are Outperforming Banks

Bajaj Finance Share Surge — 1-Month Price Trend
Bajaj Finance Share Surge — 1-Month Price Trend Data Source: NSE / BSE Historical Market Feeds (Matplotlib Engine)

According to fundamental insights compiled from Moneycontrol and Economic Times coverage on September 23, 2026, global brokerages note that Indian NBFCs are currently better positioned than traditional commercial banks due to resilient credit demand, robust asset quality management, and improving net interest margins (NIMs). UBS highlighted in its note that regulatory pressures on deposit growth affect banks more severely than diversified lenders like Bajaj Finance and LT Finance.

Peer Valuation & Market Context

As tracked via Screener.in and Trendlyne analytics, Bajaj Finance continues to command a premium valuation multiple compared to traditional banking peers due to its high return on equity (ROE) and expansive retail lending footprint across India.

Company / Peer Name P/E Ratio Market Cap Key Note
Bajaj Finance 32.5x Large Cap Upgraded by UBS; Buy call by Jefferies
LT Finance 18.2x Mid Cap Favored in recent NBFC sector rotation

Peer valuation data sourced from Screener.in and Trendlyne

Bull vs. Bear Catalysts

Growth Catalysts (Bull Case)

  • Strong AUM growth trajectory backed by robust festival season demand and consumer financing.
  • Upgraded earnings outlook from global brokerages including UBS and Jefferies.
  • Stable asset quality with declining non-performing asset (NPA) ratios reported in recent quarters.

Downside Risks (Bear Case)

  • Potential margin compression if domestic borrowing costs remain elevated.
  • Stiff competition in retail unsecured lending segments from fintechs and scheduled commercial banks.

Investment Analytical Verdict

Suitable For: Long-term institutional and momentum equity investors

Risk Level: Medium — Volatility tied to interest rate cycles and regulatory credit norms

Key Watch Point: Sustained quarterly asset under management (AUM) growth and credit cost trends

Frequently Asked Questions

What triggered the recent surge in Bajaj Finance shares on September 23, 2026?

Bajaj Finance shares jumped 3% after global brokerage UBS upgraded the stock to ‘Neutral’ and raised its target price to ₹1,100, while Jefferies maintained its bullish ‘Buy’ rating with a target of ₹1,280.

What are the target prices set by Jefferies and UBS for Bajaj Finance?

Jefferies has maintained a ‘Buy’ recommendation with a target price of ₹1,280, whereas UBS has upgraded its stance to ‘Neutral’ with an established target price of ₹1,100 per share.

Why are global brokerages favoring NBFCs like Bajaj Finance over traditional banks?

Global brokerages note that non-banking financial companies are better positioned to navigate deposit growth challenges while sustaining strong retail credit demand and healthy profit margins.

SEBI Compliance & Statutory Disclaimer

The information and analysis presented on IPO Bulletin (ipobulletin.com) are for informational and educational purposes only and do not constitute financial, investment, or legal advice. Securities market investments are subject to market risks; please read all offer documents thoroughly before committing capital. Always consult a SEBI-registered investment advisor before making financial decisions.

Sources cross-checked for this article: Moneycontrol, Economic Times, Livemint, BSE India filings, Screener.in